Bilendi

Bilendi (formerly Maximiles) is the European leader in the design and marketing of online loyalty programs.

The programs enable internet users to earn points redeemable for gifts following a commercial transaction on the group’s client site. Net sales break down by activity as follows:

• online panel provision (51.7%): activity carried out for polling institutes in the context of online surveys;
• development and sale of loyalty programs and customer relationship management (44.2%): multi-brand programs grouping several client sites, customized white-label programs, coalition points programs (Maximiles), social and local location recommendations (Dismoioù), etc.;
• other (4.1%).

Source: Cofisem